Celtic shareholders urge club to drop joint commercial deals with Rangers

By The Newsroom
Published 22nd Oct 2012, 01:00 BST
A GROUP of Celtic shareholders is calling on the club to drop any joint sponsorship deals with Rangers in an attempt to break an “unwanted alliance” with its rivals.

A GROUP of Celtic shareholders is calling on the club to drop any joint sponsorship deals with Rangers in an attempt to break an “unwanted alliance” with its rivals.

• Celtic shareholder group demands end to joint deals with Rangers

• Proposal in resolution ahead of Celtic AGM next month

• Parkhead board against such a move

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A resolution put forward by a group of unidentified shareholders for the upcoming Celtic AGM states that it would be preferable to drop sponsorship altogether rather than sign joint deals with Rangers.

Celtic and Rangers currently share a shirt sponsorship deal with Tennent’s, which runs out next year.

The resolutions states: “In recent years the joint shirt sponsorship with Rangers FC has become increasingly unpopular with supporters, as has the term ‘Old Firm’.

“This is an opportunity for Celtic FC to distance itself from this unwanted alliance and pursue its own path, which, given the financial and other difficulties, including alleged serious misconduct, currently being experienced by Rangers, is expedient and highly desirable.”

The resolution also sets out the option of dropping a sponsor altogether and choosing a charity, as Barcelona did with Unicef.